All work09 / 15
Perofino
Brand Identity
Quiet detail. Distinctive character.
THE CONTEXT
For Perofino, I developed a simple, functional identity for an industrial design studio rooted in woodworking and interior design. With the name already established, the focus was a restrained visual system that could coexist with the richness of wood, textiles and other materials.
THE APPROACH
Subtle references to measurement and woodworking became part of the graphic language, complemented by a monogram that suggests the silhouette of a chair. Together, these elements create a precise, minimal identity that lets the studio’s material work remain at the center.
